After reading John Gruber's "How Should Mac Apps Be Distributed?", I wanted to mention that The Hit List already does by itself what John suggests Apple consider doing with all apps. That is, if you launch The Hit List from a folder that is not an Applications folder, it asks if it should move itself to /Applications.

Why it does this, though, is not for the reason that most people expect.

We know people are eagerly awaiting The Hit List companion iPhone app and we thought we'd help a few people get it a little early with a contest. Send us a description of an interesting way that you use The Hit List to contest@potionfactory.com. We'll pick up to 10 of the best entries and offer them the opportunity to participate in a closed beta program for the iPhone app when it's ready.